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Top fashion Wear for Diwali 2018 !!

Festive season is here and it’s time to dress up in your traditional best! Dressing up in our desi wear has it’s own charm. Isn’t that why we look forward to this season the most?Lets checkout the latest coming trends for the most celebrated festival-Diwali

1- Flares:

2- Drapes

3- Sharara

4- Skirts

5- Sarees

About Author

MIFT ( Mysore Institute of Fashion Technology) students, trainee and scholars study and research about fashion, makeup, forecasting, e commerce, disruptive technologies in fashion & cosmetics industry. The primary research objective is to create open industry modular ecosystem platform for fashion designers and makeup artists to work and earn in hyper personal and local market using IR 4 and 5 ( industrial revolution) technologies to disrupt connected digitalization of mass production. 

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Indian dark skin makeup tiny tips

In lesser than 5 min you can spot-on and correct your makeup blunders with following tiny tips for dark color skin foundation, shimmer, blusher, lips and eyes.

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Darker Lips than face skin tone

Just a pinch of dark color in the center of your lips will create a more romantic and soft splash of color to your wedding makeup look. Go with a color that is darker than you would normally try, the colors tend to sheer out and look less intense than in the applicator. Dark shades of lipstick look great on Indian women. Take advantage of your ability to pull off darker shades of lipstick. You can do this by wearing colors like dark red, deep plum, and even shades of navy and black.

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Dense Eyelash Extensions

Here’s a quick fix to short and curly lashes, try lash extensions. Lash extensions are different from wearing strip lashes that only last one day. These lashes that are applied with semi-permanent glue and last 3 to 4 weeks. The lash technician will apply each strand hair one-by-one making these lashes 100% customizable.

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Reverse Smokey Eye

Use creamy black eyeliner on your bottom water line. Then apply a matte black eye shadow in Stripped right under. Using a smudge brush, pat the color in a downward motion.

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Yellow Foundation

In order to prevent inadvertently using a shade of foundation that is too light for you and looks unnatural against your skin, make sure that you buy a yellow-based foundation with warm undertones that won’t clash with your deep skin tone.

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Gold Shimmer

Indian women are some of the women who are lucky enough to be able to pull off gold highlighter successfully. Gold tones look beautiful against deep, Indian skin. Grab that golden highlighter and shimmer like the precious gem you are.

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Copper Brown Blusher

This is an area, where you are likely to make a major makeup blunder. Remember, peach, orange, red and pink blushers are not for your skin tone, since they look artificial on dark skin tones. Brown and copper are the colors that complement very well with Indian dark skin tones. Steer clear of rosy reds, as they look very unnatural & fake.

 

About Author

MIFT ( Mysore Institute of Fashion Technology) students, trainee and scholars study and research about fashion, makeup, forecasting, e commerce, disruptive technologies in fashion & cosmetics industry. The primary research objective is to create open industry modular ecosystem platform for fashion designers and makeup artists to work and earn in hyper personal and local market using IR 4 and 5 ( industrial revolution) technologies to disrupt connected digitalization of mass production. 

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2019 Wedding Lehenga Trends

 

 

Light Colour Floral Lehenga with net covering will be in trend in 2019, additionally with modest embroidery on lehenga but huge craftwork on blouse. Halter neck blouse with mirror work, embroidery and crop top like pattern will exhibit sensual look even in traditional event probably due to western pattern mixing. Floral is undeniably the ‘in thing’ this festive season.

 

 

Floral strand work has mixed charmingly in modern lehenga designs that womankind are going gaga over. Floral lehengas are elegant and very modern. You can club these up with your least or no ornaments at all. They call for an intense make-up so, assure that you get the make-up correct.

Forget the typical choli for an elaborate designer halter neck crafted crop top. Lehengas with elaborate crop top can give a very modern look to your wedding ensemble. The current trend has stirred many designer labels to offer these elegant elaborate lehengas in their catalogue. Flowing hair is the perfect hairdo with this attire. And for make-up, go with smoky eyes and glossy lips.

 

 

 

 

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About Author

MIFT ( Mysore Institute of Fashion Technology) students, trainee and scholars study and research about fashion, makeup, forecasting, e commerce, disruptive technologies in fashion & cosmetics industry. The primary research objective is to create open industry modular ecosystem platform for fashion designers and makeup artists to work and earn in hyper personal and local market using IR 4 and 5 ( industrial revolution) technologies to disrupt connected digitalization of mass production. 

 

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The next big mix of Facebook + Amazon or Android + eCommerce or Banking + eCommerce?

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Not in global but in Indian context, Amazon can face tough time after Flipcart Walmart deal recently. Globally what can be the next big thing? What if social media is mixed with eCommerce such as Facebook + Amazon? What if Android starts own e-commerce? An online banking app Paytm is most successful eCommerce in India so Banking + eCommerce is also in race. Social media only have personal detail but banks have financial details which is more relevant for eCommerce purchase & advertisement targeting.

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Besides crude demographics and geographies, the most logical hooks for ads are Facebook users’ expressed preferences — the books, music, and movies they’re increasingly listing on their profiles. And who has the best data on what consumers will buy? Why, Amazon.com, of course. The logic of a combination — a mixing of the two platforms with huge databases of consumer preferences is, at least on the surface, compelling.

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This integrated platform will also help you figure out what kinds of gifts your friends might like by letting you better search for your Facebook friends’ Amazon Wish Lists and by pulling in information from your friends’ profiles. Of course, it will remind you of Facebook friends’ birthdays, too. It will show you interests you have in common with your friends, and it will show you which items are popular with all the people in your social graph.

Mixing Netflix and Facebook? Netflix doesn’t sell anything other than access to video, but the real value to video is using it to draw a crowd, then monetize them in other ways. Facebook has a lot more dedicated users than Netflix has subscribers, and could easily convert a bunch of them into paying video customers. Netflix has to fight tooth and nail to garner its new members. A Facebook/Netflix combo could serve as a very potent distraction, keeping shoppers’ minds off of Amazon altogether.

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Android probably understands you more than you understand yourself. But the real catch is in the way Android interprets all these personal data and pieces information together in order to make it irresistible for its advertising customers. Android is poised to make the best out of your data. It’s a virtuous cycle where Google understands what data it needs, how to better interpret it, how to better collect it and what else to collect. Android ecommerce might debut in India around Diwali 2018. Google seems to have backed out of investing in Flipkart after seeing Walmart shareholders get jittery post its $16 billion deal to acquire 77 percent of Flipkart.  The report further notes that Google’s Tez payments platform was “launched with the idea of populating the seller database”. Mukesh Ambani led Reliance Industries and Facebook are also reportedly planning to diversify their offerings in India’s $200 bn worth ecommerce market.

 

About Author

MIFT ( Mysore Institute of Fashion Technology) students, trainee and scholars study and research about fashion, makeup, forecasting, e commerce, disruptive technologies in fashion & cosmetics industry. The primary research objective is to create open industry modular ecosystem platform for fashion designers and makeup artists to work and earn in hyper personal and local market using IR 4 and 5 ( industrial revolution) technologies to disrupt connected digitalization of mass production. 

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Do you want to make career in fashion forecasting?

 

In the pre-Internet world, the trend forecasting system was clearly defined. You no longer need a powerful position at a fashion house to influence style; all you need is your phone. Exposure to social media and e-commerce access can influence trends, and trends can be forecast across almost every single aspect of your day to day life. When you have some of the world’s biggest brands–the likes of Zara, Topshop, H&M, and Marks and Spencer– all subscribing to the same database of colors, patterns and practically ready-made templates, it’s not difficult to see why “shoppers complain that everything on the high street looks the same.” If you are able to mix social media trend with e –commerce buying pattern, you will have huge advantage while applying for a job or starting your own forecasting consultancy.

Before applying for job:

  1. Start and run an own fashion forecasting blog, vlog, page or publish papers, you can use your content as a portfolio when applying for a trend forecasting position. This will show employers that you’re already a player in the field and that you’re knowledgeable and passionate about sharing your insights with others.
  2. Do an internship and getting some valuable hands-on experience in a trend forecasting role.

Learn following technical skill & knowledge:

  1. Track Fashion manufacturers, they have developed a strategy called “fast fashion,” which aims to deliver copies of the latest runway shows in as little as three to six weeks. The quick turnaround eliminates the need for long-term forecasting and instead relies on short-term forecasting based on real-time data to make buying decisions. Get recent year sales data and divide it for different design pie chart such as color pie chart, sleeve pie chart, collar pie chart etc.
  2. Track the movements of celebrity trendsetters and underground early adopters to see what fashions are being promoted and worn on social media. Read blogs and popular interactive trending social media sites for the latest gossip and filter through the images and files receiving the most attention in numbers or %. Include trends promoted by popular designers to come up with their predictions in numerical form.
  3. Make close loop questionnaire & do qualitative quantitative survey. Consumer research performed through telephone surveys, online questionnaires and direct customer feedback adds statistics about buying trends that tell forecasters what colors have sold well, what demographics are most likely to make purchases and which products sold in maximum numbers.
  4. Do not apply social, cultural, traditional and local fashion input by yourself. Get numerical data from above 3 and then do analysis. For example red color halter neck off shoulder chiffon two piece gown is in Google Trend, on social media Facebook, Instagram etc, famous fashion designers show similar dresses on fashion shows etc. Get this numerical data and compare with other trend.
  5. Follow Fashion Forecasting magazines and websites such as VIEW, COLLEZIONI, WGSN, WWD.com, TRENDZOOM, TRENDSHOP etc.
  6. Follow Google’s daily/yearly trends report. The biggest search engine in the world makes it easy for you to identify what people will be wearing every year. Google’s daily/yearly trends report for shopping and fashion is built to help you predict what products will be flying off the shelves by analyzing accumulated search data.

About Author

MIFT ( Mysore Institute of Fashion Technology) students, trainee and scholars study and research about fashion, makeup, forecasting, e commerce, disruptive technologies in fashion & cosmetics industry. The primary research objective is to create open industry modular ecosystem platform for fashion designers and makeup artists to work and earn in hyper personal and local market using IR 4 and 5 ( industrial revolution) technologies to disrupt connected digitalization of mass production. 

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Do you want to be Media Stylist ?

Don’t get into makeup for the glamour & cash. Get into makeup because it excites you and inspires you. Makeup is an art form and that is going to sustain you when you’re tired, stressed, or hit a creative block. Click here to know about other styling career which are not related to makeup. 

Challenges

  • Long (and weird) hours
  • Very competitive industry
  • Work environment can be stressful
  • Jobs may involve travel and long periods away from home
  • Remote locations can mean difficult travel and less-than-ideal work setups

 

Management Skills

  1. Keep digital copies of all photos in your portfolio. This will allow you to share your photos with directors and producers who show interest in your portfolio. A portfolio is a collection of photos that demonstrate your skill level and abilities to your client. You should always keep a physical book with still shots for interviews, but you can also create digital portfolios as slideshows, YouTube videos, and more.
  1. Landing a job in the entertainment industry isn’t always about talent; it’s also about who knows you. There are also various unions, groups, and associations for professional makeup artists and if you do your brand positioning in right method you will get work easily.
  1. Not only does moving afford you more job opportunities, but it also gives you the ability to network with people within the movie industry. Move to cities where TV/Film production houses are more.

Technical Skills

  1. Anytime you have free time, try creating new looks or try newly learned skills to continue building your repertoire.
  2. Learning about what happens on set (TV/Movie Production Process) will give you an air of professionalism and experience.
  3. Makeup & Cosmetology programs require 1500-2000 hours and take anywhere from 12 to 24 months to complete. It can help in learning and making contacts.
  4. Correlate your formal education whether it’s art, commerce, science, engineering or management. It will definitely help you in tough time.

Other Important Skills

  1. To keep from being left behind, don’t forget the inevitable link between make-up and technology — and keep up with what’s new. Learn about computer-generated images and how your work can combine with them for a better, cheaper product.
  2. Learn different languages. It will always help. Globally if one knows English, Chinese, Korean etc one can explore different Film/TV industry worldwide. In case of India Hindi, Tamil, Telagu, Malyalam etc can help to get work in various film/tv industry across country.
  3. Learn about various other related sectors such as Ad Film Making, Magazines, News Papers, E commerce websites, Fashion Event etc where makeup artist is required.
  4. Learn how to write viral blog and run a video blog on you tube.
  5. Learn data analysis methods to increase readers & viewers to earn money by ad on your blog & vlog.
  6. Learn different marketing method to promote yourself to directors, producers as well as incrase fan following on social media.
  7. Learn rapport building skills, influencing skills and professional communication.
  8. Study how you can bridge the gap. Learn about makeup costing, procurement method and negotiation.

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Virat Kohli Reviews Sui Dhaaga, The viral meme & of course movie is not inspired by world’s richest man

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Sui means Needle & Dhaga means yarn , it’s good movie for fashion designers. Indian cricket team caption wrote, ” Saw @SuiDhaagaFilm for the second time last night and I loved it more than the first time. What an emotional rollercoaster with brilliant performances by the entire cast.” ” Mauji was superb @Varun_dvn. But Mamta’s character stole my heart totally. Her ability to be so quiet yet so powerful and impactful makes you fall in love with her. SO PROUD my love @AnushkaSharma . Don’t miss it guys! #SuiDhaagaMadeInIndia.”

The movie is not inspired by Amancio Ortega “ richest man in world”  is Rail-worker & housemaid’s son, Left school at 14 to work, Shopkeepers refused his mother credit to buy groceries & he become World’s Richest Man from stitching shirt for a small shop to heading world biggest fashion brand Zara.  

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Sui Dhaaga falls well short of perfection, but it never comes unstuck. It passes muster as a wholesome entertainer embellished with humour, warmth, authentic emotional trappings and actors adept at going seamlessly along with the flow. Sui Dhaaga is a well-meaning, simply woven, feel-good entertainer that delivers as much as it promises. Despite its minor flaws the movie is an engaging watch. All in all, Sui Dhaaga is a funny, entertaining movie that will tell you in all earnestness that even if not everything is badhiya, there are things that are always worth fighting for, be it a sewing machine or one’s dreams.

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Mauji (Varun) works at a shop selling sewing machines and is often belittled by the owner’s son, who asks him to enact a puppy’s act, as part of his job. When the son asks him to do the same at his wedding, Mamta and her in-laws are embarrassed to see their son behaving like a dog.

The constantly complaining elderly father (Yadav) retiring from a no-account job, the always delivering homilies homely mother, the elder brother with a shrewish wife, will first put up resistance to the younger son and daughter-in-law’s plan to better their collective future, and after several easy conflicts, will become cheerleaders for Team Sui Dhaaga.

It’s tough to imagine that a stitching test—the race to sew a pillow cover to eventually win a sewing machine—could send your pulse racing but it does happen in Sui Dhaaga.

Mamta might have spent most of her life serving her husband and in-laws, but she is the brain in this enterprise. Without actually instructing Mauji directly, she gives him broad hints, nudging him in a direction, and then willingly takes her place on the backseat of the cycle.

 

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Without question, the film’s finest performance comes from Yamini Das, as Dhawan’s mother. She is a mother who runs her house on autopilot, and can’t let go of instructions or kitchen utensils even when she’s collapsed from a heart attack. 

Much before release some meme of the movie actress become huge hit in India, Please share & enjoy.

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